SERVKORE Home Services

SERVKORE is a home services company that offers heating/cooling, electrical, and plumbing services to residential and commercial customers. Located in ‘the Keystone State’ of Pennsylvania, SERVKORE operates its business in the heart of the state next to the capitol of Harrisburg. Building upon that concept, we incorporated a keystone into the logo. We also merged a wrench into the typography, instead of it being a separate icon that floats on its own among many other symbols.

The old tagline, “Quality, Integrity, Value” had been equated by customers to mean ‘cheap’. We explored some more options and decided to update it to “Honest, Quality, Service”.