ASPAN Marketing Materials
American Society of Perianesthesia Nurses
ASPAN represents the interests of 60,000 nurses who specialize in pre and post anesthesia care, ambulatory surgery, and pain management. It provides its members with the latest in perianesthesia education, research, clinical practice expertise, standards and advocacy.
Direct Mail Membership Campaign
Some things were made for each other
They needed a clever approach to attract new members, so we worked together on a campaign that showed a pair of different things that everyone can relate to. Each mailer had a personalized URL where each potential member to go to sign up. The campaign had more than double the response rate compared to previous campaigns.
Legacy for Life
Achievement Award
The Legacy for Life program supports the future of perianesthesia nursing through contributions that are applied to education, research, practice, and standards. An actual medal had to be crafted for ASPAN’s Annual National Conference, so we started with some simple black and white designs, and then rendered them in 3d.
Black & White
Design Options
3d prototypes
Various Web Ads
